US Audio brand Mifo is coming to the UK and bringing the new £100 05 Plus Wireless Earbuds

There’s another audio brand making a grand entrance in the UK, and with it comes a range of wireless earbuds that are set to give the competition a run for their money.

The newest entry, available to customers in November, is the Mifo 05 Plus earbuds, which will retail for £99.99 and undercut all of the key rivals on the market.

These join the existing 05 Smart and 05 Professional earbuds already on sale, with pricing starting to £79.99 through to £129.99.

Check the table below to see how they compare to the likes of Apple’s AirPods II, Amazon’s forthcoming Echo Buds and others from Sony, Bose, Beats and Google.

According to Mifo’s press release, the 05 Plus has full range balanced armature drivers, producing a rich and accurate sound with a kick of bass.

There’s also passive noise cancellation, using a range of ear tip shapes to form a seal from external sounds.

With a continuous play time of 8 hours, and a charging case (pictured) that absolutely smashes the competition by giving up to 100 hours of added time (the next highest being Apple and Google with the ability to add 19 hours), the Mifo 05 Plus certainly sounds good on paper – and hopefully in real life too!

I’ll have a chance to put them to the test soon, but for now I can also reveal that the Bluetooth 5 earbuds are IP67 rated, and designed to be as comfortable as possible when on the move.

Of course that will have to be put to the test in due course.

Comparison Table

Data provided by Mifo. Scroll left and right to view all products.

 SoundSport FreeWF-1000XM3Powerbeats ProAirPods IIGalaxy BudsEcho BudsPixel BudsO5 PLUS
Bluetooth Version4.15555555
Continuous Play Time5 Hours6 Hours8 Hours5 Hours6 Hours5 Hours5 Hours8 Hours
Added Charging Case Play Time10 Hours18 Hours14 Hours19 Hours7 Hours15 Hours19 Hours100 Hours
Audio Driver TypeDynamicDynamicDynamicDynamicDynamicDynamicDynamicDynamic
Waterproof to 1MNoNoNoNoNoNoNoYes
Shock ResistanceNoNoNoNoNoNoNoYes
Dual MicrophoneYesYesYesYesYesYesYesYes
Noise CancelingNoYesNoNoNoYesNoYes
App RequiredYesYesNoNoNoNoNoNo

More info: Mifo


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