As reported back in June, Honor has got Google back – and it is celebrating the return of the much-needed services with the announcement of two handsets coming to the UK (and elsewhere) soon.
- A quad rear camera set up consisting of a 108MP main camera setup, 8MP wide-angle camera, 2MP macro camera and 2MP depth camera.
- Six multi-video shooting modes that utilise both the front and rear camera simultaneously.
- Equipped with a 6.57-inch 75° curved OLED display a refresh rate capable of up to 120Hz. The display can produce 1.07 billion colours to deliver stunning visuals, sharp details and an immersive colour experience.
- Boasts a 66W HONOR SuperCharge technology that can charge up to 70% within 20 minutes
- Four colours will be available: Midnight Black, Emerald Green, Frost Crystal and HONOR Code
HONOR Announces Global Launch of the HONOR 50, Delivering a Powerful Vlogging Experience
The all-new HONOR 50 takes a major leap forward for vloggers, fusing superior aesthetics with innovative camera technology
SHENZHEN, China–October 26, 2021 – Global technology brand HONOR today announced the global availability of the HONOR 50, at launch events in multiple markets around the world. The HONOR 50 is equipped with GMS and is the first smartphone to feature Qualcomm’s Snapdragon 778G Mobile Platform. In addition, its stunning design and innovative vlogging capabilities raises the benchmark for smartphones in this category. The global availability of the HONOR 50 reinforces HONOR’s ambitious overseas expansion plans following its successful launch in China earlier this year.
“HONOR’s market share reaching 16.2%in China this August fuels our confidence for its global success.” said George Zhao, CEO of HONOR Device Co, Ltd. “Continuing the HONOR series’ legacy of integrating aesthetics and technology, the new HONOR 50 smartphone boasts an array of impressive innovations across its camera, design and performance, by collaborating with our global industry leading partners.”
For the first time, HONOR’s new brand song Go Beyond was showcased at the local launch events. Go Beyond, first debuted in August, was sung by renowned singer Sonna Rele, and is also available as a ringtone in the HONOR 50.
Unparalleled Camera System for the Ultimate Vlogging Experience
With the rapid growth of short videos, young people have increasingly turned to vlogging to record and share their daily moments with the world around them. The HONOR 50 brings the one-take vlog shooting experience to the next level.
Equipped with a 32MP front camera with a 90o viewing angle, users can take perfect selfies and videos, with more people and scenery captured in the frame. Boasting a pro-grade quad rear camera setup, the HONOR 50 comes with a 108MP main camera, an 8MP wide-angle camera, a 2MP macro camera, and a 2MP depth camera, allowing users to shoot photos and videos in ultra-clarity and in beautiful detail, even at night.
Giving users more flexibility to shoot content from different angles and perspectives, users can change between cameras with six multi-video shooting modes that use the front and rear cameras at the same time, delivering a top tier recording experience that is usually reserved for professionals. Offering even more choice when it comes to capturing content, users can also apply beauty mode, capture photographs from videos, and use pre-set video story templates on all their footage. In addition, wireless headsets connected via Bluetooth can be used as wireless microphones during video capture. Creators can achieve better sound reception while shooting videos, providing an effortless vlogging experience.
Superior Craftmanship and Dual Ring Camera Design
Embodying a premium and unique aesthetic that reflects the latest design trends, the HONOR 50 features an ultra-slim bezel on the front and 2.5D polishing glass edges on both upper and lower sides of the display, delivering a smooth surface to bring users a greater experience visually and in hand.
When the HONOR 50 is tilted against the light at different angles, it glitters and shimmers, making it the perfect fashion statement to match any outfit.
Paying homage to the classic twin lens reflex camera, the HONOR 50 adopts a dual ring camera design made up of two concentric circles on the back, resembling a pair of eyes to help users see more of the world around them. Drawing inspiration from the classic ring designs of luxury jewellery brands, the top circle featuring the main camera is polished with the same classic, timeless metal ring on the edge.
Stunning Display for an Immersive and Comfortable Viewing Experience The HONOR 50 comes with a 6.57-inch 75ocurved OLED screen that supports a Full High Definition resolution of 2340×1080. The display can produce a whopping 1.07 billion colors and covers 100% of the DCI-P3 color gamut, delivering stunning visuals, sharp and crisp details, and an immersive color experience.
The HONOR 50 is equipped with a screen refresh rate of up to 120Hz and a touch sampling rate of 300Hz, promising high screen response speeds to deliver a great video watching experience and gaming with less input lag. With an intelligent dynamic refresh rate, users can adjust the refresh rate based on on-screen actions, helping to save power consumption.
Power Boost with Fast Charging Capabilities and a Fast Processor
Featuring a single-cell dual-circuit battery design, the HONOR 50 can easily support a full day of uninterrupted use with its 4,300mAh battery. The device boasts 66W HONOR SuperCharge technology, enabling the battery to be juiced up to 70% within just 20 minutes using the included charger.
Boosting performance to the maximum, the HONOR 50 is armed with the Qualcomm Snapdragon 778G 5G chipset, improving both CPU and GPU performance by 45% and AI processing power by 123%compared with the previous generation. Powered by GPU Turbo X, a unique graphics acceleration technology, the HONOR 50 delivers a powerful performance even during intense gaming.
Magic UI 4.2 for an Exceptional All-Round User Experience
Delivering a seamless and convenient experience, the HONOR 50 is equipped with the upgraded Magic UI 4.2, offering up a creative suite of features which enable users to always stay connected.
Creating a personal, fun, and interactive UX experience for users, the HONOR 50 also includes a range of customizable modern art that lets users personalize their Always-on Display (AOD).
Pricing and Availability
The Honor 50 is available in a range of options including Frost Crystal, Honor Code (incorporating the logo across the back cover), as well as Emerald Green colour and Midnight Black.
Starting from 12th November the Honor 50 will be available in the UK from the following retailers: HiHonor.com, Currys, Argos, Amazon, AO.com, Very, JD Williams, Fonehouse and more.
From 27 October to 11 November, the Honor 50 will be available to pre-order from the above. During this period, those who pre-order the device will receive a free gift upon redemption (Honor MagicWatch 2 with a RRP of £119.99).
The price of Honor 50 starts from £449.99 for the 6GB/128GB configuration and £529.99 for the 8GB/256GB configuration.
The Honor 50 Lite was also announced is also equipped with 66W Honor SuperCharge for quick battery top-ups, a 6.67-inch FullView Display, and 64MP Quad Camera. The Honor 50 Lite comes in Deep Sea Blue and Midnight Black, and will retail for £249.99, starting early December.